👨💻 Why I Did This?
15.09.2025 05:07
Every community struggles with the same invisible weight: people want to connect, but the tools they are given often hold them back. That simple frustration became the seed of this project. It was never born out of a business plan or a pitch deck, but out of lived experience — years of working inside companies where communication was supposed to bring people together, yet systems did the opposite.
Below is my personal story and professional journey where I encountered different types of challenges
Novikom Bank, Event and Communications Manager
- Chaotic inventory management
- Non-existent gamification
- Useless and unengageble Intranet: zero user content!
X5 Retail Group. Intranet and Community Manager
- Gamification was present, but it was broken from within. Clever minds figured out how to exploit loopholes and farm points endlessly, while others gave up because the system no longer felt fair. I was wasting time to moderate users content by hand, ending up with tons of frustration from employees.
- The shop had no real accounting: items vanished, stock wasn’t tracked, and everything was patched together in Excel spreadsheets that colleagues kept “on the knee.” Mistakes were constant, confusion was daily.
- No automation with emails: I had to spend days each week, from Wednesday through Friday morning, to assemble the Newsletter, gathering information from 15 businesses across the whole company.
PEC Logistics, Intranet and Community Manager
- Awarding people for participating the events was manual.
- Gift certificates had to be sent one by one, coin rewards and badges were assigned by hand.
- Complete lack of automation. Hours of work disappeared into tasks that could have been done in seconds with automation, when we are talking about Telegram for employees.
Gamification existed and name, but in practice it drained more effort than I gave back.
Deutsche Bank, PR, Marketing and Communications Manager
- Faking for tops. Communities existed only in official presentations.
- Conversations came and went, untracked and unrewarded.
- Participation was never recognized, and as a result, community remained invisible.
Across all of these places, the lesson was the same: engagement needs structure.
Without automation, without fairness, without real tools, every system eventually breaks. And with each broken system came the same thought — what if these problems could finally be solved in one place?
That thought turned into this platform. Not a showcase for outsiders, but a personal project built out of genuine professional interest.
- Here, inventory is managed automatically instead of with guesswork.
- Coins are awarded for chat activity and events without manual tracking.
- Fraud prevention makes farming harder, so rewards stay meaningful.
- The shop has real stock management, and even supports collections — puzzles, stories, or progressive sets that reveal a finale only when every piece is gathered.
- Digital prizes are delivered instantly instead of by hand, and a news section with pins and highlights keeps information visible and organized.
- A bot connects all of this back to the chats and community feed where people actually talk, so the system is not just a web portal but a living ecosystem.
- Newsletters created in couple clicks and edits.
And yet, this is not a finished product. It is closer to a little bit above the MVP — rough around the edges, with bugs and gaps, still standing at the starting line somewhere. The difference is that the story is not over. The platform continues to grow as a proof of concept that everything can be done, even if your IT teams keep saying that that and this is impossible.
Participation is welcome and free of charge. Anyone can take part in shaping the next steps, in building communities that feel alive, and in testing what works best. The conversation is open, the system is evolving, and along the way, there are even coin packs available in the shop for those who want to fuel their journey further.
This project began as an answer to frustration. Now it is a space for progress — imperfect, experimental, but moving forward. And that is exactly the point.
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